Swifties Are the New Marketing Channel šŸŽ¤šŸ’ø

Plus: Bet on the news? Time says yes. Google’s AI is flexing hard and Monster’s going glam

Biz Analyst Club Newsletter
by The Business Model Analyst

Hello, Biz Enthusiasts!
Walmart’s crushing earnings, Google’s flexing with Gemini 3, and Monster is flirting with Gen Z. Meanwhile, Time is turning news into bets, beauty brands are barking up the dog tree, and a robot might braid your hair better than your stylist. If that’s not enough, AI chefs in Dubai are rethinking your dinner menu. Welcome to the future—it’s weird, wild, and wildly monetizable. Let’s dive in.

Hot Takes šŸš€

1. Taylor Swift Concerts Are the New Marketing Funnel šŸ‘‘šŸŽ¤
Forget social ads. Startups are hitting Swiftie Stadiums and prison tablets to find customers. From mental wellness apps for teen girls to reentry tools for the formerly incarcerated, founders are meeting users where they are—whether that’s backstage or behind bars.
šŸ‘‰ Learn how startups are ditching Facebook ads for real-world growth

2. Time + Prediction Markets = News You Can Bet On šŸ§ šŸ’ø
Time Magazine is teaming up with Galactic to launch a prediction market. Yes, the 102-year-old publication is turning its journalism into market-moving intel, allowing readers to literally bet on the news. It’s like fantasy football—but for geopolitical risk and earnings reports.
šŸ‘‰ See how Time’s making headlines tradable

3. Google’s Gemini 3 Just Set a New AI Record šŸ“ŠšŸ’„
Google’s latest model, Gemini 3, isn’t just smart—it’s record-breakingly brilliant. It scored the highest ever on the ā€œHumanity’s Last Examā€ and can now ā€œseeā€ your screen in real time. Just one question: Do we clap… or unplug?
šŸ‘‰ Check out Gemini 3’s AI superpowers

4. Monster’s ā€œFlrtā€ with Female-Focused Energy Drinks šŸ‘©ā€šŸ”¬šŸ’‹
Monster is launching Flrt, a sugar-free energy drink with collagen-boosting benefits aimed squarely at Gen Z women. Competing with Celsius and Alani Nu, it’s clear: energy drinks are getting pretty… pretty.
šŸ‘‰ See Monster’s latest power move in the wellness drink wars

5. The $36 Dog Shampoo With Goop Vibes šŸ•šŸ§¼
Luxury pet beauty is here. Lil Luv Dog just launched high-end, ā€œclean beautyā€ products for pups—complete with $26 dry shampoos in compostable containers. Because your dog deserves better packaging than you do.
šŸ‘‰ Explore the rise of designer beauty brands for dogs

Strategy Deep Dive

Self-Storage Is No Longer Boring Boxes.

While most overlook it, self-storage has become one of the quiet giants of modern real estate and it's evolving fast.

This Deep Dive explores how urbanization, tech integrations, and shifting consumer behavior are fueling a storage revolution in cities worldwide.

From REITs to AI-powered lockers,
this report reveals how storage is getting smarter, sleeker and wildly profitable.

Quick Hits šŸ“°

  • Walmart Keeps Winning Retail šŸ›’
    Q3 earnings are up, online sales jumped 28%, and even upper-income shoppers are flocking to Walmart for deals.
    šŸ‘‰ How Walmart became recession-proof

  • Robot Braids Hair in Minutes šŸ¤–šŸ’‡ā€ā™€ļø
    Harvard alums built a machine that reduces braiding time from hours to minutes—and won $75K for it.
    šŸ‘‰ Meet the startup braiding its way to salons

  • Time to Break Up With Google Search? šŸ”šŸ§ 
    TikTok, ChatGPT, Reddit, and Perplexity are eating Google’s lunch—especially with Gen Z.
    šŸ‘‰ Why young users are ditching traditional search

  • Sonder Files for Bankruptcy šŸØšŸ’„
    The Marriott breakup was the final straw. Now Sonder is liquidating, leaving guests—and creditors—in limbo.
    šŸ‘‰ See what went wrong at the hotel-style disruptor

  • Paramount, Netflix & Comcast Want Warner Bros. šŸŽ„šŸ’°
    All three made bids for Warner Bros. Discovery—but only Paramount wants the whole package, cable channels and all.
    šŸ‘‰ Inside the bidding war for Hollywood’s crown jewels

  • AI Chef Is Running Dubai’s Coolest Restaurant šŸ½ļøšŸ¤–
    Woohoo Restaurant uses an AI called Chef Aiman to create dishes—chefs just refine them. Cyberpunk ambiance included.
    šŸ‘‰ Peek inside the world’s most futuristic dinner

  • Seniors Are Booming, But Caregiving Isn’t šŸšØšŸ‘µ
    The aging population is growing fast—but the care industry can’t keep up. Wages are low, and burnout is high.
    šŸ‘‰ The looming eldercare crisis explained

  • Wearable Lets You Feel Digital Textures šŸŽ›ļøšŸ–ļø
    New tech from Northwestern lets you ā€œfeelā€ mesh, leather, and denim—on your screen.
    šŸ‘‰ See how haptics just got human-level resolution

  • Marketers Are Fleeing Corporations for Sports Teams āš½šŸˆ
    From Deloitte to Major League Soccer, CMOs are ditching products for passion—and fans can be even tougher than shareholders.
    šŸ‘‰ Why execs are pivoting to sports marketing

  • The AI Boom Is Soaring—But Is It a Bubble? šŸ“ˆšŸ¤Æ
    Nvidia is printing money, but insiders warn the foundation might be shakier than it looks.
    šŸ‘‰ Why some think the AI surge could crash

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ā

When something is important enough, you do it even if the odds are not in your favor.

Elon Musk, Tesla / SpaceX

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