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Biz Analyst Club Newsletter
by The Business Model Analyst

Hello, Biz Enthusiasts!
Xbox is pulling $1.31 a year per player while PlayStation quietly collects $23 from the guy on the same couch, PayPal turned down $60.50 a share after its own pay plan had already circled $68, and Ford dropped a billion dollars on a paint shop that adds zero trucks and zero jobs. Meanwhile an AI solved a $1 million math problem in 105 hours and now gets to wait two years for somebody to check its work, which is the most relatable thing a machine has ever done. Somewhere a very expensive robot is refreshing its inbox. This week is a masterclass in the gap between the number a company publishes and the number that actually pays the rent, so grab a coffee and let's go find it.

Hot Takes 🚀

1. Xbox Has the Players. PlayStation Has the $23 🎮💸 Xbox earns $1.31 per player a year. PlayStation earns $23 off the same kind of person, in the same living room, on the same Saturday night. One of these companies is running a game store and the other is running a toll road, and install base is not the thing that decides which is which.

👉 Blame the business model, not the install base

2. PayPal Said No to $60.50. Its Own Pay Plan Said $68 💰📉 PayPal turned down a bid at $60.50 a share. The CEO's compensation plan had already written $68 into its hurdles. The board and the pay committee were looking at the same company and landing on two different prices, which is an awkward thing to leave sitting in a proxy statement.

👉 Ask the pay committee what PayPal is worth

3. AI Cracked a $1 Million Math Problem in 105 Hours 🧮The solve took 105 hours. The prize takes two years to verify and pay out. The bottleneck quietly moved from producing the answer to believing it, and nobody has repriced that second half yet.

👉 Watch a machine wait two years for its homework grade

4. The Newsletter Costs Nothing. The Room Costs $25,000 📰🚪 The WSJ Leadership Institute mails executives a newsletter at no charge. Membership in the room that newsletter comes from runs $25,000. The newsletter is not the product, it is the qualifying round, and a lot of media companies are about to copy this homework.

👉 Follow the newsletter all the way to the invoice

5. Airbnb Pledged $250 Million. The Other Announcement Is Worth More 🏠📊 Airbnb committed $250 million to housing. On the same day it launched a city index, and the index is the piece with the longer tail. One is a cheque that clears once. The other decides who gets measured, how, every year, indefinitely.

👉 Read that press release the other way around

How Jennifer Aniston’s LolaVie brand grew sales 40% with CTV ads

For its first CTV campaign, Jennifer Aniston’s DTC haircare brand LolaVie had a few non-negotiables. The campaign had to be simple. It had to demonstrate measurable impact. And it had to be full-funnel.

LolaVie used Roku Ads Manager to test and optimize creatives — reaching millions of potential customers at all stages of their purchase journeys. Roku Ads Manager helped the brand convey LolaVie’s playful voice while helping drive omnichannel sales across both ecommerce and retail touchpoints.

The campaign included an Action Ad overlay that let viewers shop directly from their TVs by clicking OK on their Roku remote. This guided them to the website to buy LolaVie products.

Discover how Roku Ads Manager helped LolaVie drive big sales and customer growth with self-serve TV ads.

The DTC beauty category is crowded. To break through, Jennifer Aniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.

Quick Hits 📰

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The most important thing in communication is hearing what isn't said.

Peter Drucker

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